When Should a Website be Updated?

If you are asking yourself whether it is time to update your website, the answer is probably yes. Most shopping and research metrics suggest that people are moving online, which means that if your business is not ready to handle this change, it could potentially suffer. Internet marketing, like search engine optimization, is an excellent tool for getting your name and website to the front page of major search engines. However, that is not nearly enough.

Imagine this scenario, you are looking for the best plumber in town, and so you do a simple Google search. You click on the first link and then quickly see the website is outdated, hard to navigate, and not aesthetically pleasing. What do you do now? Internet surfing statistics suggest that shoppers immediately leave pages like these in search of more modern looking websites. The best web site builder Staten Island can help you modernize and optimize your website all at the same time.

Updating a website does not just add visual appeal; it also adds extra levels of safety. Keeping all software and technologies up to date helps to ensure customer privacy and security when viewing your website.

While rebuilding your site, you get to focus on the effectiveness of language and where it should go on the page. In the past, a webpage was built with a lot of text and limited images. Today, people want to read less and scroll more. Thinking about what you need to say and how you will say it makes for a useful website.

For more information on updating or building a new website, you should not hesitate to give our team a call.